The best selling puzzle in history!

The Rubik’s Cube is a classic colour-matching puzzle that can be enjoyed at home or on the move. The original, classic 3×3 cube is a highly addictive brain teaser that has fascinated fans all around the world for decades.

The Rubik’s Cube features six different sides, each made up of nine colourful squares. A must for puzzle lovers, the aim is to try twist and turn the Rubik’s Cube to its original state, with every side having one solid colour.

There are… wait for it… 43,252,003,274,489,856,000 ways of arranging the squares, and only one of these is the solution.

Turn and twist away – can you solve it? The new and improved Rubik’s Cube features a mechanism that results in a smoother, faster and more reliable play. The traditional stickers have been replaced with plastic tiles which means no fading, peeling or cheating!

Features

The World's No. 1 Puzzle!

98% brand awareness

Over 40 years of heritage

An official member of the US National Toy Hall of Fame

Toy Retailers Association
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.