Boys
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Cars Rip Stick Racers |
Mattel |
WWE Real Sounds Arena |
Vivid |
Dr Who Tardis play set |
Character |
Test Tube Aliens |
Recreation |
Hot WheelsTerror-Dactyl
Track Set |
Mattel |
Air Hogs Zero Gravity |
Spin Master |
Transformers Optimus
Prime Leader |
Hasbro |
Star Wars Transformer Deluxe |
Hasbro |
Power Rangers SPD Patrol Cycles |
Bandai |
Dr Who Cyberman Voice
Changer Helmet |
Character |
Pirates of the Caribbean Isla
Cruces play set |
Vivid |
Cars Fast Talkin’ McQueen |
Mattel |
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Cars Rip Stick Racers
These action-sized hero vehicles, based on characters from the film, sport an easy-grip
ripcord for instant acceleration and speed racing! The assortment includes Lightning
McQueen, Mater and two hot tuners from the movie! Age 4+.
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WWE Real Sounds Arena
For the ultimate WWE experience let the meanest figures in town “battle
it out” in the new Real Sounds Arena. Complete with elasticated ropes,
a gantry to jump from and real WWE sound effects when figures hit the
mat, this Arena is the ultimate must have! Your front room will never be
the same again! |
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Dr Who Tardis play set
The console has switches to activate sound and has 13 individual sound and
light combinations plus motorised ‘Time Rotor’. Comes with lift out access
panels, the TARDIS doorway, hat stand, pilot seat and console. Suitable for
ages 5 years plus. Battery operated. |
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Test Tube Aliens
The Test Tube Aliens are coming and their life is in your hands. An exciting,
unique development for combining the fun & fascination of science,
collectibility & nurturing all-in-one! Feed the alien the right amount of food,
water & light & watch it emerge from its hatching pod & grow. Age 7+. |
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Hot WheelsTerror-Dactyl Track Set
Kids race to launch a flying pterodactyl out of the sky and avoid erupting volcanoes.
Kid powered super boosters send cars racing around the track, avoiding the
pterodactyl that can capture cars in its teeth. This is the ultimate dual player
track set showcasing speed, competition and skill. Easy assembly and folds for
easy storage. Age 5+. Battery operated. |
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Air Hogs Zero Gravity
Goes where no R/C has gone before!
You drive me up the wall!
It’s super car! A vehicle that will amaze Spider-Man… Humvee styled. |
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Transformers Optimus Prime Leader
UNLOCK THE POWER!™ Super-sized OPTIMUS PRIME figure is battle-ready three
different ways! Change from robot warrior to heavily armored super robot and then to
a futuristic missile-launching long-hauler! Electronic lights and sounds juice up the
action! Includes special features with the AUTOBOT Leader Planet Key-reveal the heavy
ION blaster or snap out hidden twin rocket launchers!
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Star Wars Transformer Deluxe
The ultimate Star Wars Transformer, a massive Deluxe version. Using more
advanced Transformer technology, combine Chewbacca and Han Solo to
create the legendary Millennium Falcon. Features include electronic lights
and sounds and key phrases from the movies. Star Wars Transformer Deluxe |
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Power Rangers SPD Patrol Cycles
The Patrol Cycle is one of the coolest ways for the SPD Power Rangers
to travel. Use the missile firing action to defeat the alien invasion -
and you can also combine all the cycles together to create bigger and
even more impressive vehicles. Better than Santa’s sleigh any day!
Ages 4+. |
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Dr Who Cyberman Voice Changer Helmet
This Voice Changer is a Replica Cyberhead at 1:1 scale which features speech,
sound effects and lights. It has three play buttons. Button 1, Play Cyberman
phrases with light up mouth. Button 2, Change your voice into a Cyberman’s for
role playing with light up mouth. Button 3, Cyber weapon sound effect. For ages
5+. Battery operated.
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Pirates of the Caribbean Isla Cruces play set
Chart a course for the Isla Cruces Playset where you can position your 3 3/4” figures
on the mill wheel to re-enact the cutlass crashing sword play scenes from the
movie. Featuring collapsing ladders, booby traps, and pulley system this set
complements any Pirates collection. |
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Cars Fast Talkin’ McQueen
This large-scale car boasts animated eyes and a vinyl-animated mouth.
It’s the ultimate interactive toy inspired by the hit Disney-Pixar movie.
Kids can program the car to perform 15 outrageous stunts and tricks.
He says over 30 fun phrases voiced by Owen Wilson, the actor of the
film; and, makes fun of himself if he crashes. Age 4+.
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The boys market (4 years and over) was worth £680m in the
12 months to June 2006 which represents no less than a third
of the total traditional toy market. Action Figures, Vehicles,
Building sets and Outdoor/Sports represent the back bone of the
boys offering. 2006 is proving a good vintage so far (+5% for
the first six months) after a very strong 2005 boosted by Star
Wars. This year’s summer blockbusters have also been successful
with Cars (Disney/Mattel) taking the lead over Pirates of
the Caribbean II (Disney/Vivid Imaginations) and Superman
(Warner/Mattel). TV properties were also dynamic with the
return of Doctor Who (series 2) which boosted Character
Option’s share in the market and likewise a come back from
WWE (Vivid Imaginations) currently enjoying a 70% growth over
last year; but the number one position still remains with Power
Rangers (Bandai) once more! |