 Mattel | Pixel Chix | Mattel | Barbie Pegasus Styling Head | Mattel | Polly Pocket Quick-Clik House of Style | Flair | Sylvanian Families Willow Hall | Vivid | Big Bratz Babyz! | Vivid | Bratz Rock Angelz | Mattel | Barbie Pegasus Princess Annika | Vivid | Amazing Amanda | Mattel | Winx Club Doll | Zapf Creation | Baby Annabell version 3 |
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 | Bratz Rock AngelzThe 'only girls with a passion for fashion' are rocking the UK with their own unique style and attitude as part of a co-ordinated range launch of the Rock Angelz global brand. Themed around 70's Rock style, each doll comes complete with hot new outfits, mix n match accessories, themed poster, bonus CD tracks and sneak preview of the forthcoming parallel CD and video game. |  |
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 | Barbie Pegasus Princess AnnikaBarbie stars in the Magic of Pegasus film as Princess Annika, of Cloud Kingdom in this enchanting fairytale. The Annika doll transforms from princess to party girl with one quick twist. She also has a magical light-up wand perfectly sized so all little Princesses can share it too. Ages: 3 plus |  |
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 | Baby Annabell46cm functional doll. Baby Annabell babbles, gurgles and giggles, just like a real baby. When drinking, she makes real sucking sounds with an amazingly realistic mouth movement. When you rub her tummy, she burps. Baby Annabell closes her eyes, yawns, breathes little baby snores when asleep. But be quiet, any noise will wake her up again. Baby Annabell will be a perfect addition to your family. Ages: 3 plus |  |
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 | Winx Club DollWinx Club™ dolls are the coolest group of friends with that extra special connection – they all have special powers to transform themselves into magical fairies! Each fairy is pose-able and comes with light-up wings, an extra outfit, a character profile card and a funky fairy bracelet for girls to wear. Ages: 4 plus |  |
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 | Sylvanian Families Willow HallWillow Hall is the first house in Sylvania to have working lights! Peer inside this beautiful red-roofed house to find five cosy rooms - two of which can be lit up at the flick of a switch. Pull out the extra floor to add even more play space for your favourite Sylvanian Famillies. A pretty balcony and staircase can be moved to any room. |  |
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 | Big Bratz Babyz!Before they were the Bratz, they were Bratz Babyz! But just ‘cos they’re babies doesn’t mean they have a small sense of style! These are the hippest, funkiest, craziest babies around ready to cause mini-mayhem in toy stores nationwide! Big Bratz Babyz girls and boys are available now from leading retailers nationwide with funky accessories. |  |
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 | Polly Pocket Quick-Clik House of StyleGive Polly the ultimate makeover in her mansion. With unique quick and easy magnetic pieces – she can change her outfit, hair and accessories in a flash. The “Magic” wardrobe allows Polly to shoot down the elevator to the cafĂ© or salon to show off her new hair-do and cool outfit to her friends. Ages: 3 plus |  |
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 | Amazing AmandaThe most realistic doll ever created, Amazing Amanda is the first ever interactive large doll that utilises voice recognition, sensory technology and articulated animatronics. Allowing girls to experience the closest thing to a real toddler, Amanda cries, speaks, eats, has several different emotions and recognises‘mother's’ voice. Amazing Amanda is available with a range of interactive accessories including potty, hairbrush and food. |  |
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 | Barbie Pegasus Styling HeadBrietta the Pegasus stars alongside Barbie in the Magic of Pegasus fairytale. Little girls will love to style Pegasus, with her beautiful long hair that changes colour. Includes make-up and ‘share and wear’ accessories such as lip gloss and hair clips that little girls can use on Pegasus or wear themselves. Ages: 3 plus |  |
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 | Pixel ChixBest friends are great! So how cool would it be to have a pal who is always on hand for a chat and you can hold in the palm of your hand? With Pixel Chix, the interactive virtual friends, this can be reality. Each Pixel Chix lives in a 3D house and it’s your job to be the best friend you can to her! Ages: 5 plus |  |
The Girls sector is worth over £568 million at retail (aged five and over) in 2005. Most of the spend goes toward Dolls (28%), followed by Arts & Crafts. After a spring/summer season boosted by scoubidous (the plastic strings), Christmas looks extremely strong on the girls side with the top three brands releasing top class innovative products (Barbie, Bratz and Baby Annabell). In addition, some outsiders have caught the eyes of toy retailers. New lines like Pixel Chicks from Mattel, the Winx dolls (Mattel) - extremely successful in Italy, film release driven Magic of Pegasus (Mattel) and Amazing Amanda (Vivid Imaginations) - and the latest addition in special Feature Dolls - , are all expected to become top sellers. |